Klauer Manufacturing Company
Advancing a 175-Year Legacy
Honoring the past by preparing for the future
Even after over 175 years of success, Klauer Manufacturing knows better than to rest on its laurels. In fact, with more competitors popping up and changing sales channels and buyer preferences, it’s doing just the opposite. Partnering at a strategic level for its marketing needs, we’ve helped the company assess its current inventory of sales tools and devise a multiphase plan for capitalizing on new opportunities.
Branding Refresh
A light branding refresh took advantage of the company’s accomplished history while assuring customers they can continue to expect the same quality going forward.
Website
Updating the company’s website with new photography and restructured content created a friendlier user experience for prospective customers researching the company and its products.
Customized Interactive Product Tool
An interactive colorizer tool allows customers to get a feel for how their house would look with a wide range of product choices. Watch the video to see it in action.
Sales Tools
A variety of product boards help catch the eye of customers visiting show floors while demonstrating the quality of the materials and finishes.